2014 BMW i3: Electric Fun for the Whole Family

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During BMW’s official reveal of the new i3 in New York only a few hours ago, a family with children were brought up on stage to signify the brand’s dedication to the electric movement for years to come, and the dream of a greener planet for your children’s children. All very cheesy and played out, I know, but along with the yet-to-be-unveiled i8, BMW promises that its “i” lineup is a “revolutionary step towards sustainable mobility.”

Mimicking much of what we saw with the i3 concept back in 2011, the production version comes with a signature set of headlights and a sleeker double kidney grille. The large hatch design also sports a pair of “coach doors,” that open towards the rear and “stream flow” contours along the side.

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Staying true to its sustainability roots, the interior comes with “naturally treated leather, wood, wool and other renewable and recycled raw materials.” All of these natural elements are paired to a high-tech navigation system, an electrically-operated glass roof, dual climate control and heated front seats. In the back, the bench seat also provides room for three.

At 170-hp, the pure-electric motor is no slouch. Connected to a single-speed transmission and rear-wheel drive, the i3 is propelled to 60 mph in 7.2 seconds, on to a top speed of 93 mph. And on a single charge, you can find yourself reaching somewhere between 81 and 99 miles, which BMW promises more than exceeds the average daily travel rate (39.7 miles).

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From overseas, you can pick up your i3 for as little (or as much) as $41,350- not including about an extra $1,000 in destination fees. And by the end of the year, you European buyers can catch the handsome hatch in showrooms for €34,950 (£25,680).

PHOTOS: See more of the 2014 BMW i3

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